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Energy Audits For Businesses In Marseille: Identifying Cost-saving Opportunities
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Creativity as a key component of smart specialization strategies (S3), what does it mean for peripheral regions? Creating sustainable and sustainable tourism together with cultural and creative industries
Christopher Meyer Christopher Meyer Scilit Preprints.org Google Scholar 1, 2, * , Lyma Goerlitz Lyma Goerlitz Scilit Preprints.org Google Scholar 2 and Monika Klein Monika Klein Scilit Preprints.org Google Scholar 3
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Faculty of Business Administration, School of Business and Management, Tallinn University of Technology, Ehitajate tee 5, 19086 Tallinn, Estonia
Wismar Business School, Hochschule Wismar, University of Applied Sciences: Technology, Business and Design, Philipp-Müller-Str. 14, 23966 Wismar, Germany
Received: February 8, 2022 / Revised: March 7, 2022 / Accepted: March 10, 2022 / Published: March 16, 2022
Sustainable tourism is one of the key sectors in the Southern Baltic Sea Region (SBSR), which belongs to the Baltic Sea Region (BSR) model of sustainable development. In this context, resilience, recovery and sustainability are emerging as key common themes, requiring new approaches to mitigate negative impacts, increase resilience capacity and accelerate recovery in the post-pandemic era. This work aims to identify conceptual and practical ways for policymakers and companies to revive sustainable tourism in the region, highlighting cultural and creative industries (CCI) as significant contributors to sustainable development and economic ecosystems such as tourism. Tourism is also one of the key thematic areas of intellectual specialization strategies (S3) in the RSSR. However, there is almost no connection between the potential of CCIs for sustainable and sustainable tourism and their contribution to the co-design and co-creation of S3. CCIs are fairly absent agents in the four-helix networks that support S3 policy implementation. The literature on this topic is still premature and represents a clear knowledge gap. Against this backdrop, this study explores how TPPs contribute to and identify new linkages between local assets, potential markets and societal challenges, engaging them as proven sustainable innovations and transition brokers for transnational four-helix partnerships, following the S3 policy of sustainable development goals (SDGs), thus supporting sustainable and sustainable tourism. In addition, this document aims to support the development of rural and peripheral regions, thus reducing the so-called “rural marginalization”. In addition, this paper also supports the ongoing recent discussions on related and non-related diversification policies in the S3 domain.
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TPP; smart specialization strategies (S3); regional innovative strategies of intellectual specialization (RIS3); stability; stability; the region of the South Baltic Sea; peripheral area; quadruple helix; transformational innovation policy; ecosystems
This research contribution aims to identify the growing role of creativity and cultural and creative industries (CCIs) in the development and implementation of regional policies, i.e. smart specialization strategies (S3) within regional innovation strategies (RIS) and regional diversification policies. The literature linking CCI and S3 is premature. After the popular research treatise by Cook and De Proprys (2011), which posits the role of TPP for EU smart growth and links it to the debate on local specialization [1], the next 10 years hardly contributed to this pool of research. Indeed, most studies, apart from practical work, in response to the implementation of the EU’s regionalization and cohesion policy in the context of CCI, avoid the combination of S3 and cultural heritage [2, 3, 4]. This is a clear knowledge gap and serves as a significant impetus for the authors to envisage a role for the TPP in the S3 policy nexus, especially given the fact that S3 advocates a broader strategic innovation orientation and local approaches to addressing existing innovations. challenges, on the one hand, and recognition of the TPP as a strategic partner in innovative development, on the other. As a result, this study does not call for TPP support through policy [5, 6, 7], but rather for regional policy endorsement through CCI intervention. The authors argue that the CCI’s role is much more than enhancing the integration of cultural heritage into S3 policy development.
Examining the available project depositories, the use of TPP for regional development focused either on strengthening one sector (e.g. TPP internationalization, TPP innovation potential and digitalization) or on cross-sector innovation (e.g. strengthening social or digital innovation potential in other sectors). through the TPP). As a result, a large number of projects related to TPP and cross-industry innovation have discovered the benefits of multi-stakeholder approaches and have had a positive impact on innovation through networks of relationships and alliances [8, 9, 10]. However, in this context of formal or informal modes of cooperation, the focus is on innovation performance and outcomes. Any projects on the potential of the TPP to develop and implement regional policy, for example through RIS and S3, are so far scant. Only 10 percent of the 243 S3 strategies prioritize culture [4] (p. 12). In summary, there are almost no projects on the use of KPIs and their strategic partnerships in various collaborative models, such as the four spirals, and how spiral actors and their collaborative governance patterns shape innovation for civil society. In such regional politics, research on the role of TPPs as innovation brokers (intermediaries, aggregators and linkages) is virtually absent, and thus motivates this work.
Against this background, the document aims to strengthen the role of TPP in the development and implementation of innovation policies through S3 in rural, remote and peripheral regions, thus reducing the so-called “rural marginalization” [11], which should be understood not only as geographical, but rather as remoteness , characterized by the breakdown or weakening of socio-economic and political ties and interactions, such as industrial decline, aging populations, low levels of education, land neglect and unemployment, which are part of the process of social change (p 556). Indeed, the intensification of the race for specialization and competition between regions led to the prioritization of urban and metropolitan development over rural development and emphasized the growth of EU industrial regions through S3. This, in turn, has caused disparities in the treatment of urban and rural development through policy instruments and has influenced the discourse related to PPIs [12, 13, 14, 15].
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In this light, studies also confirm the emergence of literature on spatial issues of innovation, positioning the role of TPP in policy development and its approval, in particular, on the periphery [16, 17, 18, 19, 20], overcoming the isolation and marginalization of territories on the periphery of development, doubt in the importance of relationships and interactions in a given environment, for example, ecosystems, followed by fostering people-oriented approaches to development, strengthening the capitalization of endogenous potential and local participation, and promoting the rethinking of local resources [21] (p. 159). In this sense, this paper aims to extend the existing literature on successful innovation regions by also exploring the advantages that peripheral regions can have and/or develop in innovation regimes thanks to the intervention of CCIs, thus overcoming poor governance and lack of funding [22] (p. 137). In the light of these key challenges, the potential of TPP in peripheral regional development and policy support becomes important in this SBSR study region, in particular through the reflection of the relevant diversification policy that is actively pursued within the framework of S3 [23, 24] in the tourism sector. As a result of focusing on this related specialization, SBSR is vulnerable to disruptions such as those caused by COVID-19 or, more recently, the rapid pace of the dual transition to digital and environmental regulation. Despite the enormous potential associated with existing ecological and cultural assets, the region has not yet been able to develop sustainable and innovative approaches and models of cooperation and to reveal the advantages of peripheral areas [25] (p. 7).
Considering both the benefits and challenges associated with TPPs, their potential lies in the ways of cooperation and strategic partnerships in which different actors participate in formal and informal collective decision-making processes aimed at improving public policy. This applies to S3 as a state innovation policy. Thus, the strengthening of the role of TPP through S3 strategies in peripheral and marginal regions can undoubtedly stimulate
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